I am working on my packaging for the eye shadow. The purpuse of this assignment is to make a new package for the product that it has already come in a best package, so It is not easy . At first I start with a square black shaped box with a white cammellia, but it became too much like a CHANEL box. Since my concept is Cammellia f lower, a circle shape box is more appropriate .I purchase chipboard and dawels to make that. Honestly cutting a circle on chipboard is hard, and I messed it up alot.I made a circle shape box and I colaj the cammellia on the top.After making the circle shape box I started to think of a case for eye shadow with three levels that opens side to side similar to the way that flowers open.
Because my target audiences are the people who like luxury so, I tried to make my box looks different and beautiful. In my opinion the first thing that people see, while they are shopping, is the package , so its part of a product that they pay for, and it has to be somthing that attract them. I tried ENAMELcolor on one of my box, and on the other one I used GLASS BASE GEL, which gives a texture to the box.Also I covred in the box with Velvet
fabric which is a simbol for luxury.
4 comments:
good job documenting your process!
I agree that trying to create a new type of packaging for something that already has a package is hard. I'm going though the same challenge myself. I like that you moved away from the square, black & white theme that CHANEL uses with most of its products and thought outside the box. Personally, I find the square box you showed us with the blue camellia (from your print ad) more intriguing--it has more dimension since the petals actually pop up off the top of the box. The circular box doesn't have the same attraction as the square one, but I like how you tried to use the velvet to help create a luxurious element. However, I think a delicately but beautifully made box, without velvet, does the same thing.
Hi Fatima! This is Keira St. Claire in your design program. I was wondering how you went about making the case turn. Im trying to do something similar for my display and was looking for some guidance.
GREAT PROJECT by the way!
nice blog.. thanks for sharing this innovative and informative article...
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